We're Searching for a Digital Manager
Pieces of Eight Gallery & Melanie Katsalidis
Hours per week: 16-24
Maternity position, casual employment
March 2021 - February 2022
We’re seeking a creative and motivated professional to join us at Pieces of Eight and Melanie Katsalidis. A passion and knowledge of jewellery is essential in order to best communicate our brand values and work within our dedicated team. 15 years in, we have developed an iconic presence in Melbourne for independent contemporary and fine jewellery.
You are a hard worker, creative thinker, lover of jewellery and art. You are passionate about clear communication and are motivated by seeing your hard work translate into beneficial outcomes for our brands. You can work independently as well as within our team, are confident to solve problems and find solutions when the need arises. Being organised and working to a schedule is one of your strengths, as is time management and being flexible when needed. You bring your own energy to the role and your creativity is your biggest asset, communicating our brand and products in the best way possible, evaluating the communication and building loyal and engaged clientele/followers. You are key to our continued growth and visibility both locally, nationally and internationally.
The role will require you to also work 1-2 days with our Pieces of Eight retail team as a Sales Assistant. This will need to be 1-2 Saturdays a month and 0-1 day during the week depending on roster requirements. This will give you a greater insight to the daily operations of the business as well as customer feedback, how our bespoke service is facilitated, sales trends and a more intimate understanding of the various artists and pieces.
Email your CV and a one page cover letter with an introduction to yourself and why you are applying for the role. We’d love to learn more about who you are beyond your working life so please give us some insights into how you spend your free time, what your passions are and your personality.
Email to Tara: email@example.com
Scheduling and Planning exhibitions & events – in conjunction with Gallery Director, Gallery Manager & Gallery Assistants:
Maintain and oversee the planning schedule which maps out events for the 12 months ahead and guides our content; manage tasks and plan for future events and product releases
Press, marketing and social media content creation and planning
Arrange printed collateral and event signage
Mailing list development (Mailchimp) – liaise with artists to obtain their lists, engage with previous clients and VIPs
EDM event development, send & reminder
VIP offerings and customised communications. Create copy and create / design / source / commission / edit associated imagery.
Social content creation, copywriting and posting as per scheduling requirements.
Update of both PO8 and MK websites (add exhibition stock, event pages, banners, etc. and refresh homepage imagery and links)
Execute applications for events, festivals, and grant opportunities
Website / Digital / Social Media
Photography – planning and booking studio shoots for website photography (flatlay), content (styles and on the body/model), printed collateral, etc - run photoshoots on the day
Take and edit photos in the gallery for use on social media, Instagram stories etc
Submit flatlay product images for re-touching in conjunction with our photographer and ensure quality is cohesive with other shoots
Monthly updates of website homepage sliders, thumbnails, bespoke images (adding new ones in; deleting old), and artist banner images as required
Oversee maintenance of website and regularly review product pages, deleting sold out stock and replacing with fresh products
Upload / update website products – weekly
Add or amend SEO descriptions as required
Review website statistics regularly and see where we can improve, or further promote popular products
Content creation in the form of digital photography – for use on our Journal, EDMs, Instagram and Facebook
Request imagery content from artists and/or stylists for use across social platforms
Work with our (external) digital marketing team to advise on images for social media promotional use and suggestions for trending products
Journal PO8: 1-2 posts per week. Source images / write copy / add tags / add links to associated pages
Journal MK: 1 post per month
Instagram PO8 & MK: daily posting plus boost posts every week. Use Iconosquare to schedule posts
Instagram: Create and post stories, respond to comments / DMs / enquiries / reviews (both MK and PO8 accounts). Add our videos to IGTV (new task to be completed during this maternity role)
EDM PO8: weekly send. Schedule ahead, develop content and send - as guided by the planning and content schedule spreadsheet
EDM MK: fortnightly send. Schedule ahead, develop content and send - as guided by the planning and content schedule spreadsheet
Facebook PO8 & MK: Post 3-5 times per week, plus boosted posts every fortnight
Regularly review EDM and social media analytics, statistics and performance; use this information to guide future content (both PO8 and MK accounts)
Pinterest: update once per week
About Pieces of Eight
Pieces of Eight Gallery showcases exclusive and limited collections of contemporary jewellery, vessels and small sculpture, crafted by more than 40 Australian and international artists. Established in 2005 by jeweller Melanie Katsalidis, Pieces of Eight has built a worldwide following of devoted clientele who share in our passion for intelligent, innovative design.
The gallery works with artists both emerging and established to offer an exclusive collection of pieces – from the exquisitely beautiful and wearable, to the conceptual and experimental. We also specialise in private commissions and love working with our customers to create bespoke engagement and wedding rings, as well as precious jewels of personal significance.
From our home base in Melbourne’s Russell Place, Pieces of Eight collaborates with guest curators and artists to present an exceptional program of exhibitions, artist talks, VIP events and more. Supporting this is our jeweller’s workshop, providing select practitioners with a platform for creative expression and ideas generation.
If you share our passion for adornment of the most precious kind, keep following our social media channels for daily inspiration.